The best business ideas usually come from a personal need. Take Peter Rahal, the CEO and co-founder of RXBar, which he started in his parents' basement with his best friend, Jared Smith. An avid gym-goer, Rahal wanted a protein bar that didn't taste like chalk or contain mysterious ingredients (hence the now-iconic product label).
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|  | | "To build a successful product, you also have to USE it." Aytekin Tank, Founder of JotForm | | |  | Recommended Post | | | | The power of scratching your own itch | |  | | The best business ideas usually come from a personal need.
Take Peter Rahal, the CEO and co-founder of RXBar, which he started in his parents' basement with his best friend, Jared Smith.
An avid gym-goer, Rahal wanted a protein bar that didn't taste like chalk or contain mysterious ingredients (hence the now-iconic product label).
As the RXBar website explains: | | | | | | |
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